Brand
The Evolution of the YDL Brand Logo
The power of a brand comes from time, dedication, and the persistence of belief.
The YDL logo embodies Chi Hong International’s pursuit of professionalism, stability, and innovation.
Since its founding, YDL has gone through four stages of evolution, each representing a new chapter of our corporate spirit and design language.
1st Generation — The Foundation of Trust (1987)
The original logo featured the company’s factory name, symbolizing a strong foundation in manufacturing and reliability.
It reflected our early commitment to quality craftsmanship and solid engineering roots.
2nd Generation Logo — Professional Identity (2000s)
The logo adopted a bold red and yellow 3D design, symbolizing the company’s expansion toward international markets.
Sharper, cleaner lines reflected Chi Hong’s precision engineering and continuous pursuit of technological excellence.
3rd Generation Logo — Power and Speed (2010s)
An eagle-wing element was introduced, representing the brand’s spirit of speed and braking power.
This era marked YDL’s rise as a recognized brand in the global Aftermarket, earning trust through performance and reliability.
4th Generation — Precision and the Future (2025s)
The latest logo integrates geometric minimalism and motion-inspired lines, achieving a modern and high-impact visual identity.
It symbolizes YDL’s evolution toward global vision and technological innovation, continuously safeguarding driving safety around the world.
YDL — More than a brake brand. A symbol of precision and safety.
The original logo featured the company’s factory name, symbolizing a strong foundation in manufacturing and reliability.
It reflected our early commitment to quality craftsmanship and solid engineering roots.
2nd Generation Logo — Professional Identity (2000s)
The logo adopted a bold red and yellow 3D design, symbolizing the company’s expansion toward international markets.
Sharper, cleaner lines reflected Chi Hong’s precision engineering and continuous pursuit of technological excellence.
3rd Generation Logo — Power and Speed (2010s)
An eagle-wing element was introduced, representing the brand’s spirit of speed and braking power.
This era marked YDL’s rise as a recognized brand in the global Aftermarket, earning trust through performance and reliability.
4th Generation — Precision and the Future (2025s)
The latest logo integrates geometric minimalism and motion-inspired lines, achieving a modern and high-impact visual identity.
It symbolizes YDL’s evolution toward global vision and technological innovation, continuously safeguarding driving safety around the world.
YDL — More than a brake brand. A symbol of precision and safety.